The Business Value of Quality

Traditionally, when talking about the quality of our software, of our product, we discuss how we can ensure a certain level of quality. In this context quality is seen as a minimum requirement. The business value of quality from this perspective is in the prevention of potential losses, e.g. by downtime of a platform.
Today, we can see that this picture shifts dramatically. More and more companies move to a devops culture and we can see the same “shift left” happening in the QA space. Likewise, today’s businesses need to react fast to changes in the market. New technologies emerge faster than companies can pick them up.
We want to talk about a high quality product in this context. The high standard in our products does not just ensure our business and mitigate potential risk. High quality in our software allows us to build better software faster. It makes today’s product more resilient to changes in the future. We change our perspective and do not think how to ensure a certain (minimum) level of quality. But how high quality enables our business.

This talk is a shared effort with my colleague Nina.

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